Posts Tagged ‘printing’

Prepress best practices

Think you’re ready to go to print? Be sure. Without good file preparation, valuable time can be lost and results are less predictable. When prepping a file for print there are a series of steps to take to make sure that your end product is clean and consistent.
One of the biggest mistakes people make [...]

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Pantone, CMYK, RGB, oh my!

by Taraneh Foster, guest contributor
By the time I met Mitch Craghead, who owns PMG, I was about to go postal. The company I was working for at the time had outsourced its marketing communications needs for its more than 50-year history, and to cut costs, it often let its sales team manage and implement graphic [...]

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On sustainability, business and printing

In Portland, Ore., Lorrie Vogel is something of a celebrity. She is the general manager of Nike Considered, a sustainable product line at Nike that "considers" everything that goes into its products — the chemistry involved, the waste output, etc. — and, in doing so, has created a stronger brand relationship with customers and has [...]

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